Information We Collect

When you make a purchase on theironbird.com, create an account, join our newsletter, participate in a contest or any other promotion, post a product review, engage with us on our social media platforms, participate in one of our surveys, send us any feedback, questions, comments, suggestions, ideas, or interact with us in any way, you provide us with personal information, such as: your name, email address, mailing address, zip code, phone number and credit card numbers. This allows us to provide you with our online services, process your transactions more efficiently, offer you promotions, contests and other opportunities and, ultimately, give you a higher degree of customer service (together the “Services”). If you choose not to provide the requested information, we may not be able to provide you with the Services, or certain features of the Services may not be functional.

Usage and Website Activity Information

When you visit our Website, we or our third-party service providers may collect information about your use of the Website: your Internet service provider’s address, your location as determined by your Internet Protocol (“IP”) address, the name of the website or advertisement directing you, your user agent, as well as your clicks and activity on our Website. In the future, we may use this information to understand how to make our Website more user-friendly to our customers, as well as to provide you with advertising that may be of interest to you. We do not serve interest-based advertising to users we identify as using our websites from EU IP addresses.

Google and Adobe Analytics

We are currently a new brand, but in the future we may use tools called “Google Analytics” and “Adobe Analytics” to collect some information we listed above in the section called, “Usage and Website Activity Information” about your use of the Services. We could use the information we get from Google Analytics and Adobe Analytics to improve the services. In order to collect this information, Google Analytics and Adobe Analytics may set cookies on your browser or mobile device, or read cookies that are already there. Google Analytics and Adobe Analytics may also receive information about you from apps you have downloaded, that partner with Google or Adobe, respectively. We would not combine the information collected through the use of Google Analytics or Adobe Analytics with personally identifiable information. Google’s ability to use information collected by Google Analytics about your visits to the services and share it with another application which partners with Google is restricted by the Google Analytics Terms of Use and the Google Privacy Policy. Please review those and see http://www.google.com/policies/privacy/partners/ for information about how Google uses the information provided to Google Analytics and how you can control the information provided to Google. To prevent your data from being used by Google Analytics, you can download the Google Analytics opt-out browser add-on for Google Analytics. Adobe’s ability to use information collected by Adobe Analytics about your visits to the services and share it with another application which partners with Adobe, is restricted by the Adobe Analytics Terms of Use and the Adobe Privacy Policy.
Please review those and see https://www.adobe.com/privacy/marketing-cloud.html for information about how Adobe uses the information provided to Adobe Analytics and how you can control the information provided to Adobe. To prevent your data from being used by Adobe Analytics, you can download the Adobe Analytics opt-out browser add-on for Adobe Analytics. The Google Analytics and Adobe Analytics products we may use in the future collect only anonymized IP addresses for IP’s located in the EU.

Social Media

We engage with customers on various social media platforms such as Facebook, Twitter, Pinterest, Messenger, and Instagram. If you contact us on one of these platforms for customer service or otherwise, we may contact you via direct message. Those communications are governed by the policies of the relevant social media platform.

Cookies and other tracking technologies

In the future, we will adopt cookie technology as part of our platform. “Cookies” are small amounts of data that are stored on your computer. When you visit our Website, it sends a cookie or cookies to your computer, which your computer stores in a file in your web browser. Cookies flag information about your activity on our Websites. This information helps Brook Isle improve our Website to make it easier to use and allows us to market to you more effectively. We will not use cookies to save passwords, credit card numbers or other highly confidential information. However, we will use them and other tracking technologies to provide enhanced online marketing based on your interests and preferences. Web cookies are used in some email messages and on our Websites to help us measure the effectiveness of those emails and for other analytical purposes.

To facilitate your purchases (future state only, not current)

We currently do not use a shopping cart feature or sell anything directly from our website. However, in the future, facilitating your purchase will possibly include the following: processing your order and payment, shipping the order, providing you with technical support and assistance, and communicating with you about the purchase by email. For example, we will contact you by phone, postal mail, or email to update you of the arrival of the package, to address any issues with the order, or to answer any questions you may have about your order. If you are located in the EU, we will contact you using the contact information you provide (e.g. email, phone, mailing address). The legal basis for this processing of your information is the performance of our contract with you.

How long do we keep your information?

You can request that we delete your personal information by sending an email request to [email protected]. We retain your information after you request such deletion for longer periods for specific purposes to the extent that we are obliged to do so in accordance with applicable laws and regulations and/or as necessary to protect our legal rights or for certain business requirements. For example, when we process your payments, we will retain this data for longer periods of time as required for tax or accounting purposes. Below please find a few additional reasons we would retain some data for longer periods of time:
Security, fraud & abuse prevention – to protect you, other people, and us from fraud, abuse, and unauthorized access.
Financial record-keeping – In the future, when you make a payment to The Iron Bird online, we will likely be required to retain this information for a period of time for purposes of accounting, dispute resolution and compliance with tax, anti-money laundering, and other financial regulations.
Complying with legal or regulatory requirements – to meet any applicable law, regulation, legal process, or enforceable governmental request, as required to enforce our terms of service, including investigation of potential violations.
Direct communications with us – if you have directly communicated with us, through a customer support channel on social media, ‘contact us’ form, or a bug report, we may retain reasonable records of those communications.

Questions?

If you have any questions regarding our Privacy Policy, we will do our best to provide you with adequate answers. Here’s how to contact us:

By email:
[email protected]